What do you want to CHANGE with your business?
Every market has difficulties, challenges, misconceptions, misunderstandings that need to be changed. At our conference, the founder of Bio Hair Network told me the followings: Before they opened the first hairdresser salon, they started to collect what customers would expect from a hairdresser and what they would hate. And their success began.
Just think about
What customers are expecting from your industry?
What would be the ideal solution to solve all their problems?
What can't they stand for right now?
How can you change that?
For example, if one of your biggest problems is that your customers don't make a profit when they make a purchase, then you can put together a program that encourages them to complete it (such as a mentor program or a newsletter series) where they can get stuck (eg. the diet you will be able to follow).
Okay, you got your positioning!
Creative Booster Group